3 FOUNDATIONS

DESIGN THINKING GUIDE

PROCESS & ARTIFACTS
PROCESS CHARACTERISTICS
COMPLEXITY
COMPLEXITY
...unknowns, path-dependency, cause & effect, (over-)simplification, actively ever-changing.
(Process)
Emergence jeremy-goldberg-lKbW5QTT3nQ-unsplash.jpg
EMERGENCE
...the system-as-a-whole is more than the sum of its parts.
(Process)
Divergent nathan-dumlao-5Hl5reICevY-unsplash.jpg
DIVERGENT & CONVERGENT
...keep separate two types of modes, actions and thinking.
(Process)
SOLUTION-LED
SOLUTION-LED
...progress led by the outcomes of contextual tests and meaning.
(Process)
OUTCOMES VS. OUTPUT
OUTCOMES VS. OUTPUT
...focus, value and achievements beyond outputs-only.
(Process)
Succes Photo by Natalie Pedigo on Unsplash -wJK9eTiEZHY-.jpg
PROGRESS & SUCCESS
...all that is (l)earned, and never done.
(Process)
Conjectures andre-amaral-tABAti6Qko4-unsplash.jpg
CONJECTURES
...forward-looking provisional statements, incomplete, overcoming barriers.
(Process)
CUTTING CORNERS
CUTTING CORNERS
...unvalidated actions to fake progress.
(Process)
Out of gallery
ARTIFACTS
Insights Photo by Hans Peter Gauster on Unsplash -3y1zF4hIPCg-.jpg
INSIGHTS
...hierarchical pieces of information to manage understanding: the basis for meaningful actions.
(Artifacts)
Lightbulb signifying new ideas
IDEAS
...are possibilities, emerging from (new) connections made.
(Artifacts)
Early Ideas Photo by Rohan Makhecha on Unsplash -jw3GOzxiSkw-.jpg
EARLY IDEAS
...not for implementation, but for free exploration.
(Artifacts)
Concepts alina-grubnyak-ZiQkhI7417A-unsplash.jpg
CONCEPTS
...ideas put into context.
(Artifacts)
Proof of Concepts alina-grubnyak-R84Oy89aNKs-unsplash.jpg
PROOF OF CONCEPTS
...a milestone, an indication of desirability, feasibility, and viability, supported by proof.
(Artifacts)
Opinoins Assumptions dominic-galeon-fvwbUspUf9c-unsplash.jpg
OPINIONS & ASSUMPTIONS
...unproven and unvalidated statements, filling in gaps in knowledge, in danger of being assumed a fact.
(Artifacts)
Facts christian-wiediger-czHHGuraIQQ-unsplash.jpg
FACTS
...insights verified by tests, experiments, external experts and customers.
(Artifacts)
Frame omar-flores-MOO6k3RaiwE-unsplash.jpg
FRAME
...a point of view: providing context, structure, direction and guidance of understanding.
(Artifacts)
Pretotypes senne-hoekman- pexels-1178498.jpg
PRETOTYPES
...early exploratory prototypes, for discussion, clarifying and sharing.
(Artifacts)
PROTOTYPES
PROTOTYPES
...made to provide proof, through designing, building, testing and validation. (Artifacts)
Photo by Hanson Lu.
PIVOT
...a radical change in search (area) and/or (strategic) redirection.
(Artifacts)
Bias Pet Projects kate-stone-matheson-uy5t-CJuIK4-unsplash.jpg
BIAS & PET PROJECTS
… deviations from facts and due process, following personal interest.
(Artifacts)
Out of gallery
 
 
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©2021 Design & Text by Innovative Insights (NZ) Ltd